•Researchers propose a quantum-inspired mathematical model, using density matrices and non-commuting operators, to better explain human opinion formation, cognitive ambivalence, and survey order effect...
•The model, tested on the Facebook-100 dataset, treats survey questions as non-commuting operators, providing a principled explanation for why question order impacts responses.
•Key findings include exponential decay of 'quantum coherence' independent of network structure, suggesting universal dynamics in opinion formation, and a convergence of opinion correlations to a share...
•Researchers propose a quantum-inspired mathematical model, using density matrices and non-commuting operators, to better explain human opinion formation, cognitive ambivalence, and survey order effect...
•The model, tested on the Facebook-100 dataset, treats survey questions as non-commuting operators, providing a principled explanation for why question order impacts responses.
•Key findings include exponential decay of 'quantum coherence' independent of network structure, suggesting universal dynamics in opinion formation, and a convergence of opinion correlations to a share...
